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Showing posts with label Impress Telefilm. Show all posts
Showing posts with label Impress Telefilm. Show all posts

Friday, February 22, 2008

Butter up with cupcake adulators

Females have been long in use in handling hard-hitting customers, welcoming new clients, hanging on to old patrons, and performing other roles better not be stated on a public platform. Be it a multi-national giant, or a pocket-sized ‘deshi’ business everyone yarns to have some beautiful-supercilious-adamant-outspoken-bla-bla-hot-shot-more importantly sweet voiced girls in the front desk, at the customer service center, at the sales promos, at the fairs, and sometimes at the boss’s room as his cheerleader, PA (Passionately Allegiant... 8). Moreover, if you are to build up demanding PR, do some event managements or may be networking, you are to get a girl, a corporate one indeed. By definition from no where, a mere corporate girl understands all the corporate issues in a corporate way. She has to have the abilities to mollify the office executives, customers, and sometimes new-potential clients.

Warid’s customer care executives (female) can be brought into attention. A one Natacha has made some of my mates screwballs. When I see them at the University I often find them dialing Warid’s 786 (Customer Care Number) to access the Voice of Enigma ... psst!...Natacha, I meant. Willingly or not, I don’t know, Warid is gaining some revenues through the voice. I don’t have any idea how many more are trying to find either a Natacha or a Batasha at Warid, GrameenPhone, Banglalink, Aktel, Citycell and so on. Not a bad idea though for the companies. Hiring someone who can profit you collaterally.

Literally speaking, it’s not always that the females willingly do it. More often they are bound by the laws of the corporate world, i.e. if you wanna set in you have to make us feel good, or else you have to walk away, and I’ll call the next candidate. I know of a few words that came past the walls of Lux-Channel-I Super Star (LCSS) competition. A lot of girls came to get famous. But very few were given chances according to how they satisfied 1. the even management team 2. the male judges 3. the bosses. Among them only three could top; and here, too, based on their internal arrangements at that level! Any girl who walks in an advertising media are faced with almost the same challenges every now and then. I can mention here about one of my friend from Rajuk College, Uttara. She was picked by a production house that was going to make a drama serial. In the first interview she was asked to wear a Saree without blouse!! Can you possibly imagine that putting your own sister in that set up?

It’s a very common practice at the corporate world nearly in every country to have seductive girls at the office premises. In GP you have the CEO as the ‘Bond’, so you have the bomb, Rubz as his ‘Bond Girl’. Where you have Mahz at the ATN, you have Eve at the ATN Muzik. Where you have Huma in the films, you have Shaoon at the shoot. Things go like this. Girls have been traded as a corporate gifts in some cases. The cooperates surely keep a keen eye on the media seeking new-arousing-previously not used girls. And it’s a secret known to almost everybody.

Now, what’s my point here? If the girls are chosen on the basis of their fastness and skin and beauty, a terrible situation may arise out of nothing! What will be the fate of the ill-looking girls, or the ones cannot understand the corporate culture to the fullest extent? Female employment growth is shrinking at a high rate according to The Daily Star. No doubt, the things I have discussed in the previous paragraphs will considerably contribute in the high shrinking rate. I have no idea how we can come out of these set ups, but can assure you, if we do not, something unusual is racing towards ... ... ... God bless all!